{"version":"1.0","provider_name":"CESI LINEACT","provider_url":"https:\/\/lineact.cesi.fr\/en\/","author_name":"CESI LINEACT","author_url":"https:\/\/lineact.cesi.fr\/en\/","title":"Need-seeking: Creating, discovering or recovering needs? - CESI LINEACT","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"iA4rFFGimw\"><a href=\"https:\/\/lineact.cesi.fr\/en\/publications\/need-seeking-creating-discovering-or-recovering-needs\/\">Need-seeking: Creating, discovering or recovering needs?<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/lineact.cesi.fr\/en\/publications\/need-seeking-creating-discovering-or-recovering-needs\/embed\/#?secret=iA4rFFGimw\" width=\"600\" height=\"338\" title=\"&#8220;Need-seeking: Creating, discovering or recovering needs?&#8221; &#8212; CESI LINEACT\" data-secret=\"iA4rFFGimw\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n<\/script>\n","description":"Need-seeker approach, which orients new product development towards the satisfaction of future needs, has been recognized as one of the most efficient innovation strategies to date. But finding future needs to address remains a challenge for companies, entrepreneurs and practitioners, as they lack a methodological framework to structure their approach. In this chapter, we first [&hellip;]"}